Choosing the right bottle packaging is a key part of the selling process. It’s not just about the product itself, but also about how you present it to your customers. For example, if you’re selling shampoo bottles, what kind of packaging should you use? Should it be clear or opaque? And how much does it cost for custom designing?
You already know what your product is and you’re ready to sell it.
You’ve thought about all the things that will make your bottle packaging stand out, and you’ve got a plan for how to get there.
When you are choosing bottle packaging, there are many factors to consider. Do you have an oddly shaped product that requires a special container? Or maybe it’s not as big as the average soda can and needs something more suitable. If so, what is the best way to package them?
If you’re not sure how to answer these questions, don’t worry—we’ve got you covered. Here are some things to consider when choosing a bottle packaging solution for your product:
Be thorough, and consider all your options. Get a sample before committing to a bottle packaging purchase.
Picking the right cap
The cap is the part of your bottle that you remove to get to your product. A plastic cap can be made of any colour, but most designers choose clear or white because they’re easier to see through. Metal caps are also available and look great if you want something more traditional-looking than a plastic bottle with a rubber ring around it.
Flip tops are another common type of cap design; they have two parts: one top half (which flips open), and another bottom half (which screws onto the bottom). This allows for easy opening without losing any liquid inside!
The Container Shape
When choosing bottle packaging, you must consider the shape of your product. The shape of the container can affect how easily it can be held and filled, emptied, stacked and shipped.
If your product is made up of multiple parts (such as an aerosol spray), then you will want to choose a bottle with a straight neck so that all parts fit perfectly together when assembled onto one another. This will ensure that each component has room to move freely inside its own space within the container—which is crucial for proper function, in order for consumers not only to enjoy their experience but also use this product with confidence knowing that nothing inside could possibly get damaged during storage or transportation!
The Container Color
There are many reasons why you might want to choose a particular container colour for your product. First and foremost, it can make or break a brand’s perceived value. If you’re selling an expensive product and want to give it some extra oomph, consider using a bolder-coloured package such as red or blue; otherwise, stick with more muted tones like green or brown. Colours are also used as part of brand identity. Finally, certain colours can help differentiate your product from others on display at retail stores where consumers might be shopping around for alternatives when deciding between two similar items.
Target Market Demographics
You should also consider the demographics of your target market. For example, if you’re selling a product to a demographic that tends to be older than average—say, those in their 60s or 70s—you may want to use an old-fashioned bottle design. On the other hand, if most people in your target demographic are younger than 35 years old and have more disposable income than average (due to higher incomes and lower unemployment rates), then you might want something more modern and tech-friendly. While if your product is something like tablets or pills, you might want to consider making them child-safe.
Consider Clear Bottle Packaging
Clear bottles are the best for showing off your product and making it stand out. They’re also great for light products, as they allow you to see through them easily. However, clear bottles are not always the best option if your product has a lot of colour or ingredients—you might want to consider using dark packaging instead so that your customers can see what they’re buying even more clearly.
Also keep in mind that if you have a lot of text on your label (like “Ingredients,” “Instructions,” etc.), then a clear bottle may not be an ideal choice since it will make these texts difficult to read unless there’s a contrast between them and the rest of the label design itself
Durability
It’s important to consider the durability of your bottle packaging. If you’re going to spend money on packaging, it’s best to make sure that it can last as long as possible. Manufacturers will often use plastic bottles for their products because they are inexpensive and durable.
Portability
A bottle that is easy to carry and hold. It’s important to consider how you will be transporting your product. If it’s a hot summer day, you’ll want a bottle that can keep its contents cool for longer periods of time than those without insulation.
If there are multiple people who will be using the same product—such as sunscreen—then having an easy pour spout is essential, so everyone has access at once without knocking over anything else during use!
Size
When it comes to bottle packaging, the size of your product is just as important as its label. If you’re selling a beverage or food item that will take up 2-3 inches of shelf space and doesn’t need any special packaging, then go ahead and skip this step!
If, however, you have something like toothpaste or laundry detergent (which both come in small bottles), then getting them into their packaging should be a top priority. This means figuring out how many bottles are going into each box/case/etc., and also seeing what kind of material works best for each product’s label design.
Design
The design of your bottle packaging is an important factor to consider when choosing the right bottle for your product. If you’re selling a premium product, it would be wise to invest in a premium bottle and packaging design that reflects this. You can go for customization options at JarsBottles and design the dream of your packaging.
Choosing the right bottle packaging can impact your bottom line.
If you’re not careful, choosing the wrong bottle packaging can have a serious impact on your bottom line.
The right bottle packaging will help your product stand out in the market and make it more successful. It can be used to tell the story of your product, and it can also help keep customers happy with freshness.
The last thing you want to do is throw away a good product just because it’s not packaged correctly. With the right packaging, you can sell more of your product and increase your profit margin. And remember—the packaging itself may cost more than the product inside! But if you’re willing to spend some extra money on your goods, why not receive a better return on investment?
Read our blog to learn from A to Z regarding everything to do with bottle packaging!
